Online All The Time

Ever want to get inside the head of Generation X or Generation Y to understand how they think and why they react? This guest blog is the first in a series from a 22-year-old college student. Hear it straight from Sydney Anne — and learn how you can market your products and services to this all important generation that is “Online All The Time.”

I’m a 22 year old college “super senior.” It’s a running joke with my friends, every time they see me they ask, ‘What is your major this week?” I spend a fair amount of time on my laptop.

My father works with computers, my mother started her own company revolving around social media, and my boyfriend is getting his four-year degree in Information Technology.

I was 13 when Facebook started, and, with a little research, you’ll find that the first “newer generation” social networking site started up in 1997 when I was just 7 years old. I had a computer in my room by the time I was in 7th grade. And while my parents attempted to limit our internet time, it didn’t really work. I’ve grown up with social networking. I’ve seen old social networking sites lose ground, and I’ve seen newer, different sites take off.

While I may not be an expert about the internet or have a degree in marketing, I have grown up as social networking has come to life, and I’m surrounded by friends and acquaintances who have their opinions about social networking and whether or not the internet is eliminating the need for tangible libraries.

So I’m here to share what I know. I’ll give you my take on social networking, marketing, the internet, and how to connect with young adults and even younger children. While I may not have all the answers, I may have some new perspectives that may change the way you market yourself and your business. And I’m also here to help you out.

Are you wondering how it’s possible that I can spend endless hours on tumblr? Or how about why your teenager feels the need to endlessly check their Facebook every five minutes? What is the best time to post a tweet to get the most views?

I’m going to try and give you some answers. I’ll poll my friends, research a little, analyze the opinion of myself and others and come back with new ideas and possibly some explanations about the unknown. Ask away my fellow internet readers, ask away.

2 comments to Online All The Time

  • Jim

    I was wondering if the younger generation is as worried about privacy, being online all the time. When you’re online all the time, everybody seems to know everything.

  • Sydney Anne

    Hi Jim!

    Great question! I will survey those I know, do some research, and make my next blog posting about privacy concerns. Look for some insight in my next blog that will be posted in July!