Marketing Tip #8 | What does your email address say about you?

Whether you realize it or not, you have an online identity – and an online reputation.

Even if you have not registered on many of the social media sites, the email address you use already says a lot about you. Does your email address reflect who you are? Is your name part of your email address? Should it be? It depends on you and the image you want to portray.

If you plan to use email and social media for personal reasons, it’s okay to use your pet’s name or hobby as part of your online identity. The more professional the reasons for your foray into social media, the more professional your email address and online identity should be.

If you are trying to find a job or using social media for business purposes, an email address that includes your name like YourNameh@YourCompanyname.com congers up a much more professional image than ScootersMom@yahoo.com.

If you have a work email address, you’ll need to decide if you want to use it for your social media endeavors. A word of caution: since you will not be employed at your current job forever, before you leave the company, you will need to change your email address on sites you want to access afterward. This could be a hassle.

Click here to learn more in our blog posting “Who Do you want to be online?”