Marketing Tip #28 | It's Time to Go Mobile

Mobile Drives Online and Offline Actions

Everywhere you look, people are scrolling, swiping, texting, tapping, and talking on mobile devices. NOW is the time to go mobile and incorporate mobile into your marketing strategy. Mobile App or Mobile Website? Your industry, your products, your services, and your specific marketing goals will determine if a mobile app or a mobile-friendly website is best for you. Confused? Contact Reciprocate LLC today for a free 15-minute, no obligation, mobile marketing analysis. . . . → Click to continue: Marketing Tip #28 | It’s Time to Go Mobile

Marketing Tip # 27 | How to Get More Facebook Likes

More Facebook Likes

Use these 10 easy ways to get more Facebook Likes on your organization’s business page. THE GOAL: To increase awareness of your organization’s presence on Facebook Here’s how . . . → Click to continue: Marketing Tip # 27 | How to Get More Facebook Likes

Marketing Tip #26 | 8 Easy Ways to Personalize Your Social Media Posts

8 Ways to Personalize Your Social Media

We’re all human. We respond when we believe someone is reaching out to us personally. Especially in today’s mass email marketing and social media bulk posting, a message that speaks to an individual is rare – and usually appreciated. Here are 8 easy ways to personalize your social media posts and tweets. . . . → Click to continue: Marketing Tip #26 | 8 Easy Ways to Personalize Your Social Media Posts

Marketing Tip #25 | LinkedIn: The Power of Connections

The Power of Connections

We have yet to find an organization that can’t benefit from using LinkedIn. According to a recent whitepaper, the majority of companies who are on LinkedIn have acquired at least one customer from LinkedIn. Making connections is a critical step. With only 16 connections, LinkedIn says you are just two degrees away from more than 1000 professionals. With 220 connections, your friends-of-friends sphere of influence jumps to nearly 90,000! Here’s how to decide whom to connect to on LinkedIn to grow your sphere of influence. . . . → Click to continue: Marketing Tip #25 | LinkedIn: The Power of Connections

Marketing Tip #24 | The Generation Gap Influence: Finding Your Target Market on Social Media

Generation Gap

You’ve hear it all the time. “You NEED to have a Facebook business page.” “You NEED to get on Twitter.” “You NEED to be on Pinterest.” But do you really? Find out which organizations should NOT be using Twitter and which SHOULD be on Pinterest based on user demographics. We share three easy tips to help you determine the best… . . . → Click to continue: Marketing Tip #24 | The Generation Gap Influence: Finding Your Target Market on Social Media

Marketing Tip #23| 10 Easy Ways to Improve Your Elevator Pitch

An successful elevator pitch is a two-way conversation where you leave them wanting more!

You’re at a networking event or party. Someone asks you a simple question: “So, what do you do?” Here’s where you’d typically start in with your elevator pitch. You know, the one you’ve been perfecting over the past few months. STOP! Follow these 10 tips for an easy way to create an engaging, effective elevator pitch. . . . → Click to continue: Marketing Tip #23| 10 Easy Ways to Improve Your Elevator Pitch

Marketing Tip #22 | WIIFM – The Key to Marketing Success

Your marketing message needs to speak to your audience.

Before you begin any marketing efforts, you must answer one question: “Who is this marketing message aimed at?” Promoting an event, product, or service takes on a different slant depending on the intended audience. For example, if you are promoting an after-school dance class to parents, you might emphasize… . . . → Click to continue: Marketing Tip #22 | WIIFM – The Key to Marketing Success

Marketing Tip #21 | 3 Keys to Inbound Marketing

Inbound Marketing

First, an explanation. Inbound marketing is when your customers come to you! Sounds easy? Well, it is. Here are 3 keys to inbound marketing: . . . → Click to continue: Marketing Tip #21 | 3 Keys to Inbound Marketing

Marketing Tip #20 | LinkedIn: A 4-Step Strategy

LinkedIn Strategy

Last month, professionals were joining LinkedIn at a rate of two new members per second. To be effective on LinkedIn, you need to stand out from the crowd. But how? Here are four simple strategies: 1. Optimize… . . . → Click to continue: Marketing Tip #20 | LinkedIn: A 4-Step Strategy

Marketing Tip #19 | 25 MORE Easy Marketing Tools

25 MORE Easy Marketing Tools

Looking for more ways to easily market your company? We’ve compiled a list of 25 MORE easy marketing tools below. If you missed our first list of 25 Easy Marketing Tools, click . . . → Click to continue: Marketing Tip #19 | 25 MORE Easy Marketing Tools

Marketing Tip #18 | 4 Ways to use Smartphone Marketing

Smartphones

With almost 50% of U.S. cell phone owners using smartphones, small business owners need to understand how Smartphone Marketing can fit into their overall marketing strategy. Here are four ways to use Smartphone Marketing to promote your organization. . . . → Click to continue: Marketing Tip #18 | 4 Ways to use Smartphone Marketing

Promotion Idea: 31+ Unique May Holidays

Celebrate May 23 - World Turtle Day - offer customers Greenback (dollar) Turtle savings or chocolate turtle candy treats

Marketing can be tricky. How do you bring in new customers, keep old customers coming back, and keep your strategies fresh and exciting? Reciprocate has an idea! Use holidays to offer… . . . → Click to continue: Promotion Idea: 31+ Unique May Holidays

Marketing Tip #17 | How Smart is Smartphone Marketing?

Smartphones

According to marketing research powerhouse Nielsen, as of February 2012, almost half (49.7%) of U.S. mobile subscribers now own smartphones. This is up from only 36% just one year ago. Between Android and iPhone, the operating system with most users is… . . . → Click to continue: Marketing Tip #17 | How Smart is Smartphone Marketing?

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