Marketing Tip #26 | 8 Easy Ways to Personalize Your Social Media Posts

8 Ways to Personalize Your Social Media

We’re all human. We respond when we believe someone is reaching out to us personally. Especially in today’s mass email marketing and social media bulk posting, a message that speaks to an individual is rare – and usually appreciated. Here are 8 easy ways to personalize your social media posts and tweets. . . . → Click to continue: Marketing Tip #26 | 8 Easy Ways to Personalize Your Social Media Posts

Marketing Tip #25 | LinkedIn: The Power of Connections

The Power of Connections

We have yet to find an organization that can’t benefit from using LinkedIn. According to a recent whitepaper, the majority of companies who are on LinkedIn have acquired at least one customer from LinkedIn. Making connections is a critical step. With only 16 connections, LinkedIn says you are just two degrees away from more than 1000 professionals. With 220 connections, your friends-of-friends sphere of influence jumps to nearly 90,000! Here’s how to decide whom to connect to on LinkedIn to grow your sphere of influence. . . . → Click to continue: Marketing Tip #25 | LinkedIn: The Power of Connections

Marketing Tip #20 | LinkedIn: A 4-Step Strategy

LinkedIn Strategy

Last month, professionals were joining LinkedIn at a rate of two new members per second. To be effective on LinkedIn, you need to stand out from the crowd. But how? Here are four simple strategies: 1. Optimize… . . . → Click to continue: Marketing Tip #20 | LinkedIn: A 4-Step Strategy

Marketing Tip #14 | Turn Business Cards into Dollars

You probably have at least one box of business cards sitting in your desk. Here are a few simple ways to turn those business cards into business dollars. . . . → Click to continue: Marketing Tip #14 | Turn Business Cards into Dollars

Marketing Tip #11 | Build Your Network with 5-Step Business Card Marketing

Reciprocate Business Cards

The practice of swapping business cards at networking events has become a common way to make an introduction and to leave a lasting impression. Learn 5 easy steps to using the cards you receive at these events and throughout your week to increase the power of your network. . . . → Click to continue: Marketing Tip #11 | Build Your Network with 5-Step Business Card Marketing

Marketing Tip #10 | How to Identify a Qualified Lead

How to Identify a Qualified Lead

In Marketing Tip #9 we discussed the difference between prospects and leads.

Marketing and networking, whether it be traditional or online via your website and social media, attracts prospects. When someone first visits your website, calls, emails, or approaches you online or at a networking event, he is a prospect but not necessarily a qualified lead.

You will be more efficient and save time and money if you learn to . . . → Click to continue: Marketing Tip #10 | How to Identify a Qualified Lead

Marketing Tip #9 | Are You Wasting Time on Prospects?

Are you wasting time?

Are you wasting your time on prospects?

There is a fine line between wasting time with a prospect and spending quality time pursuing a lead. Understanding the difference will save you time and money.

Think back to math class where you learned that all squares are rectangles, but not all rectangles are squares. In much the same way, all leads are prospects, but not all prospects are leads.

A lead is only a lead if it is qualified. To . . . → Click to continue: Marketing Tip #9 | Are You Wasting Time on Prospects?

LinkedIn: 3 Easy Ways to Stand Out

LinkedIn Strategy

Want to stand out from the crowd on LinkedIn? Learn how to use LinkedIn effectively with three easy ways to make your time on LinkedIn memorable for your connections. Following these three techniques will ensure you differentiate yourself from the 100+ million other LinkedIn members. These tips will increase your online reputation on LinkedIn and help make you memorable to your connections. . . . → Click to continue: LinkedIn: 3 Easy Ways to Stand Out

LinkedIn: Join now and be 1 in 100 Million

Karen Emanuelson is featured in the LinkedIn 100 Million Ad Campaign

If you have not already jumped on the LinkedIn bandwagon, it’s time. LinkedIn just announced it has reached 100 million members. Karen Emanuelson is one of the 100 LinkedIn members featured their current ad campaign. Learn how she launched her company using LinkedIn groups. . . . → Click to continue: LinkedIn: Join now and be 1 in 100 Million

LinkedIn Strategy #2: Tell your story in 120 characters

LinkedIn

With 75+ million members on LinkedIn, how do you stand out? Find out how 120 characters can help create a LinkedIn profile that has professionals asking you for more. . . . → Click to continue: LinkedIn Strategy #2: Tell your story in 120 characters

LinkedIn: Maximize Your Impact

Maximize your impact on LinkedIn with minimal effort. Check out this Reciprocate presentation that highlights which sections of your LinkedIn profile to optimize then suggests ways to engage your connections and others on LinkedIn. Reciprocate. Share What You Know. . . . → Click to continue: LinkedIn: Maximize Your Impact

What the Heck is Social Media?

Camelion

KarenEman descirbes the four C’s of social media — Connections, Conversations, Communities, and Chameleon as well as the reason why you should care about social media in this second blog posting of Reciprocate. Technotari Claim: A6WTCPAR5C5W . . . → Click to continue: What the Heck is Social Media?