Marketing Tip #20 | LinkedIn: A 4-Step Strategy

LinkedIn: A 4-Step Strategy

Last month, professionals were joining LinkedIn at a rate of two new members per second. To be effective on LinkedIn, you need to stand out from the crowd.  But how?
Here are four simple strategies:
  1. Optimize your LinkedIn profile to maximize your presence by using keywords throughout your profile.
  2. After you make major profile changes, check your privacy settings to ensure that your name, photo, headline, and status appear in the streaming Updates and scheduled LinkedIn emailed updates.
  3. Get active! Keep your name in front of connections with every update, status change, group participation, and other activity with your profile.
  4. Stay active! Schedule 5 minutes of “LinkedIn” time 2-3 times a week for maximum traction.

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